White-Label SEO & Web Development for Agencies
Expand your agency’s capabilities without expanding your payroll.
Van Isle SEO works behind the scenes with marketing, branding, design, advertising and creative agencies that want to offer professional SEO and web development services without building those capabilities entirely in-house.
You keep the client relationship. We help you deliver the work.
From ongoing SEO retainers and local search campaigns to website builds, redesigns and technical development, we can operate as an extension of your team under a flexible white-label partnership.
Add SEO & Web Development Without Building a New Department
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Expand What You Can Sell
A client asking for SEO or website development should not automatically mean referring that revenue somewhere else.
White-label support allows your agency to add new services while keeping the relationship, strategy and broader account under your own umbrella.
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Protect Your Client Relationships
We work behind the scenes and respect the structure of the partnership.
Depending on how you want to operate, Van Isle SEO can remain completely invisible to the end client or participate in meetings and communication as an extension of your team.
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Keep Your Costs Flexible
Hiring experienced SEO strategists, developers, content specialists and technical support internally creates significant fixed overhead.
A white-label partnership gives you access to those capabilities when you need them without building a full internal department.
White-Label Services
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White-Label Local SEO
Local SEO can be particularly useful for agencies serving contractors, professional services, healthcare businesses, hospitality companies and other location-based clients.
White-label Local SEO can include:
Google Business Profile audits
GBP optimization
Local keyword research
Local rank tracking
Local Search Grid tracking
Location-page strategy
Service-area optimization
Citation audits
NAP consistency
Review strategy
Local backlink opportunities
Competitor analysis
LocalBusiness schema
Local content recommendations
This allows your agency to offer a complete local search service without having to build the workflows, software stack and specialist knowledge internally.
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White-Label AEO & AI Search Optimization
Search is no longer limited to traditional Google rankings.
Clients increasingly want to understand how their businesses appear in AI-generated search results, answer engines and conversational search platforms.
We can support partner agencies with:
AEO strategy
AI Search audits
entity optimization
schema and structured data
direct-answer content
FAQ optimization
People Also Ask targeting
service and location entity clarity
brand citation opportunities
content structured for retrieval and summarization
AI visibility monitoring
Digital PR and authority development
This allows your agency to add a modern search offering without having to build a new specialty from scratch.
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White-Label Website Design & Development
Need to offer a website project but do not have the development capacity internally?
We can support:
new website builds
website redesigns
WordPress development
responsive development
landing pages
service-page builds
website migrations
CMS configuration
custom functionality
technical troubleshooting
forms and conversion paths
analytics setup
integrations
technical QA
launch support
SEO can also be built into the website process from the beginning so the finished website is not simply visually strong, but structured to support future search growth.
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WordPress Development & Technical Support
For agencies that already handle design, strategy or client communication internally, we can also provide development-only support.
Projects may include:
turning approved designs into WordPress pages
custom page layouts
plugin configuration
plugin customization
technical troubleshooting
CRM integrations
payment integrations
analytics integrations
performance improvements
website migrations
maintenance
backups
security monitoring
ongoing technical support
You define the role you want us to play.
Built Around Your Agency Model
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You sell and manage the client relationship while Van Isle SEO handles most of the specialist SEO or development work behind the scenes.
This can include strategy, execution, reporting and recommendations.
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Your agency owns the account strategy while we execute defined SEO, content or development work based on an agreed scope.
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Already have SEO or development capability internally but need help during busy periods?
We can step in for specific projects, campaigns or technical tasks without changing the structure of the account.
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When useful, we can also join calls, audits or strategy discussions as part of your extended team.
The level of visibility is entirely up to you.
Who White-Label Services Are For
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Branding & Creative Agencies
You already build brands, messaging and campaigns.
Adding SEO and development allows you to support the client’s visibility and website performance without building an internal search department.
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Web Design Agencies
You may already design excellent websites but need deeper SEO strategy, technical SEO or ongoing organic growth services after launch.
We can provide the search layer behind your builds.
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PPC & Paid Media Agencies
Paid traffic and organic search solve different parts of the acquisition problem.
White-label SEO allows you to expand accounts beyond paid media while keeping the relationship under your agency.
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Social Media Agencies
Clients often eventually ask:
“Can you help us with Google too?”
Instead of referring them away, you can add SEO and website support through a specialist partner.
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PR & Communications Agencies
Digital PR, SEO and AEO increasingly overlap.
We can help connect media coverage and brand authority with organic search, backlinks, entity signals and AI visibility.
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Full-Service Agencies
Sometimes you already offer SEO and development but simply need more capacity.
We can operate as an additional execution layer when internal resources are stretched.
A Partnership That Needs to Make Economic Sense
A white-label relationship only works if there is enough room for both sides to benefit.
We do not publish fixed white-label pricing because agency partnerships vary considerably in scope, volume, client size, communication requirements and the amount of work your team wants to retain internally.
Instead, we build the commercial structure around the partnership.
The goal is simple:
Your agency needs enough margin for the partnership to make commercial sense, and we need enough scope to consistently deliver quality work.
If those two things align, we can usually find a structure that works for both sides.
Meet The Founder
Founder & Senior SEO Strategist
Felix brings 10+ years of experience across SEO, content strategy and digital publishing. He has supported more than 50 clients across North America and Europe, combining technical SEO, national SEO,local search, content and AI visibility into practical growth strategies.
FAQs
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Only if you want them to.
We can operate completely behind the scenes or participate as an extension of your team.
The working model is agreed on before the engagement starts.
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Only when the partnership specifically calls for it.
Your client relationship remains yours, and we do not use white-label engagements to solicit partner-agency clients.
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Yes.
In fact, starting with one project or account is often the best way to establish workflows before expanding the partnership.
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We prefer to scope partnerships individually.
Agency margins, client budgets, volume, service requirements and responsibilities can vary significantly.
We will work with you to find a structure that makes economic sense for both parties.
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Yes.
White-label partnerships are specifically structured so the agency can package and resell the work within its own client offering.
The final price you charge your client is your decision.
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Yes.
Depending on the partnership, we can provide reporting, completed-work summaries, ranking data, recommendations and other documentation that your team can present under its own process.
Let’s work together.
Interested in working together? Fill out some info and we will be in touch shortly! We can't wait to hear from you!